Director of Sales & Marketing

- Male/Female
- Thai nationality only
- age 40 above
- Major in Hotel Management or received hospitality industrial training
- Minimum 6 years Sales experience in a full service hotel and demonstrated leadership experience
- General Working Knowledge: Principles and practices associated with budgeting, labor / revenue forecasting and expense control and reporting. Principles and practices associated with effective inventory and yield management
- Advanced Working Knowledge: Sources and availability (internal & external) of support / ancillary systems, services, products, equipment and new technologies in response to customer requirements and market trend
- General Working Skills / Abilities: Understand financial reports, being able to analyze data, identify improvement, opportunities and implement effective actions to rectify problems; Establish and communicate realistically and measure production goals and performance objectives to subordinate staff; Understand and apply techniques associated with labor / revenue forecasting; iv. Understand and apply effect practices for selling, up-selling and of catering services, products and facilities; Understand and apply effect practices for selling, up-selling of catering services, products and facilities;. Advanced Working Skills / Abilities; Prepare and deliver effective sales presentations; Motivate, manage and evaluate subordinates toward achievement of established production goals, standards for customer satisfaction and of repeat business; Apply sound judgment in making decisions in accordance with operational policies and practices of the company; Understand and apply yield management principles to maximize overall revenues; Establish and maintain community contacts and local social network to promote hotel products and services

Duties and Responsibilities:
- Drive Total Hotel Revenue-Overall responsibilities for achievement of all budgeted hotel revenue streams. Areas include bu are not limited to room revenue, banquet and catering, room rental and resource revenue, all Food and Beverage revenue and if applicable spa, golf,retail shop, and audio visual. Increase business from existing channels while creating new business development
- Development and Implementation of Strategic Sales & Marketing Strategies ? Through critical thinking, ensure strategies are consistent with the dynamic needs and goals of the property both short and long-term. Forward thinking strategy development and execution to drive profitable business results. Ultimately a creative thought leader who can influence and capture business through enhanced proposals, special events and site inspections. Manage and align advertising opportunities and spend.
- Field Marketing ? Engage Field Marketing and support teams to leverage relevant positioning/perspective and the teams intimate consumer knowledge available via this discipline. Partner with the Front Office team to best position and uniquely sell the property through a variety of on-line, promotional and traditional advertising/marketing initiatives. Stays connected to the Brand through webinars, initiative updates and communicate as needed.
- Hotel Marketing ? Development and management of all property collateral including websites photography, brochures, sales kits and restaurant pieces.
- Social Media & Public Relations ? Key stakeholder in property reputation management through these emerging platforms. Ensure that the Social Media and Public Relations strategy is in line with that of brand and is effectively targeting the demographics of the hotel guest. Engage with the support teams when necessary to leverage their intimate knowledge of the consumer.
- Participate in the preparation of the Strategic Business and Operating Plans.

Performance Requirements:
- A self-starter who is highly driven, persistent and adaptable to change
- Highly organized individual who has a strong ability to multi-task
- Collaborative leader with a strategic and analytical focus

-