(Narai Hospitality) - Digital Marketing Executive

Qualification
-Bachelor- s degree in Advertising or Marketing
-At least 2 years- experience in Marketing
-Strong written and verbal communication skills, editing, self-motivated, team-oriented, goal-oriented and strong attention to detail.
-Has abilities to manage and analyze content in every social platform.

Job Description

Involved throughout the campaign ideation, planning, implementation, measurement, and optimization process. It is therefore essential to have hands-on experience using various digital marketing platforms.

The Digital Marketing Executive works closely with the internal marketing team and/or digital agencies to achieve specific company objectives set by the Group Director of Commercial such as; increasing digital sales, lead generation, brand engagement, and conversions.

-Assist the team in the development of the overall digital marketing strategy.
-Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
-Manage and maintain the company- s owned media including websites, mobiles apps, and email/ CRM software.
-Manage the creation of relevant and engaging digital content for publishing onto various digital platforms.
-Manage social media marketing campaigns.
-Manage digital advertising campaign (SBEM, Display, Social, E-commerce platforms)
-Set up conversion, pixel, and event tracking on the website and across various digital platforms.
-Conduct research on marketing trends, brand- s audiences and competitors, and end-to-end consumer journey to drive engagement and conversions.
-Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.