Wholesale Manager

Experience Required:
- 5-8 years experience in hotel sales, wholesale or commercial roles.
- Proven experience working with international tour operators and DMCs.
- Resort or leisure hotel experience preferred.
-Strong knowledge of hotel distribution systems and contracting processes.
Qualifications
- Bachelor?s degree in Hospitality, Business, Marketing or related field.
- Strong proficiency in Excel and reporting tools.
- Experience with PMS, CRS and channel management systems preferred.
- Fluent in English (writing, speaking, reading and listening)

Location: Bangkok (Head Office)
About Springfield Group
Springfield Group is a Thai-owned hospitality and leisure group focused on relaxed, experience-led resorts that blend lifestyle, nature, golf and genuine Thai hospitality. The group is owner-operated, agile, and hands-on, with a strong focus on commercial performance, guest experience and long-term value creation.
Our Hotels
Springfield @ Sea A beachfront resort offering relaxed coastal stays, leisure facilities and lifestyle F&B, popular with weekenders, families and regional travellers.
Springfield Village A resort and golf-focused destination centred around Springfield Royal Country Club, catering to golfers, groups, events, wellness and longer stays.

Key Responsibilities:
Wholesale Strategy & Revenue Management

Develop and execute the annual wholesale strategy aligned with overall commercial, revenue and distribution objectives.

Own wholesale channel profitability, ensuring production supports ADR, RevPAR, GOP and margin quality.

Manage room allocations, stop-sales, release periods and last-room availability to optimise yield and reduce displacement risk.

Work closely with Revenue Management to ensure rate parity, margin control, seasonal pricing accuracy and demand alignment.

Actively manage rate leakage, undercutting and rate shopping risks in wholesale markets.

Monitor wholesale performance by market, partner and season to identify growth and optimisation opportunities.
Contracting & Rate Management

Negotiate and manage wholesale contracts, net rates, allotments and commercial terms.

Ensure all contracted rates, allotments and terms are accurately loaded and maintained across PMS / CRS / Channel Manager systems.

Review and recommend rate structures, supplements, blackout periods and release policies in line with revenue strategy.

Conduct regular contract performance and profitability reviews, renegotiating or exiting underperforming agreements where required.

Ensure wholesale terms are commercially justified versus direct, OTA and corporate channels.
Partner Relationship Management

Build and maintain strong relationships with strategic, high-performing wholesalers, tour operators and DMCs.

Prioritise partners that deliver controlled, profitable and brand-aligned production.

Conduct regular partner meetings, sales calls, and familiarisation trips.

Act as the primary point of contact for wholesale partners for negotiations, support and issue resolution.

Represent the hotel at trade shows, sales missions and relevant industry events.
Market & Performance Analysis

Track wholesale production, pick-up, ADR, margins and market trends.

Analyse market demand, competitor activity and distribution shifts.

Identify shoulder period opportunities, need-date support and series business via wholesale channels.

Prepare monthly and quarterly wholesale performance reports with insights, risks and recommendations.

Provide structured input into budget planning, forecasting and strategic reviews.
Cross-Functional Collaboration

Work closely with Revenue Management on pricing, availability, yield controls and demand strategy.

Coordinate with E-commerce / Distribution teams to ensure channel alignment and avoid duplication or conflict.

Support Sales teams with wholesale-driven group, series and long-stay business.

Liaise with Marketing on promotions, seasonal campaigns and market-specific initiatives.

Coordinate with Reservations and Operations to ensure seamless execution and guest delivery.
Key Skills

Strong understanding of wholesale distribution and tour operator business models.

Distribution & channel governance capability within a multi-channel environment.

Excellent negotiation and relationship-management skills.

Strong commercial and analytical mindset with margin focus.

Ability to manage multiple markets, partners and timelines.

Clear communicator with strong attention to detail.

Proactive, structured and results-driven.

Company Benefits:
- Work Monday to Friday: 8:30 a.m. to 6:30 p.m
- Service Charge
- Annual Bonus
- Annual Salary Increment
- Annual Leave: 6 days upon completion of the first year, increasing up to 15 days per year based on years of service.
- Personal Leave: 7 days per year
- Parking Space
- Group Health Insurance
- Provident Fund
- Special Leave: Including Marriage Leave, Ordination Leave, Maternity Leave, Paternity Leave and More.
- Children's Educational Allowance
- Annual Health Check-up
- Annual Flu Vaccination
- Other Benefits